A Stockholms guide from a friend to the district

This week, Anna Gissler, CEO of Stockholm Business Region, shares her Stockholm Guide. The company with its two subsidiaries; Visit Stockholm and Invest Stockholm, are responsible for promoting and developing Stockholm as a business and tourist destination under the brand Stockholm – The Capital of Scandinavia. Stockholm Business Region work closely with the business community, academic and other institutions, as well as with various organizations such as Stockholm Fashion District to to make Stockholm the leading sustainable growth region in Europe.

Hi Anna Gissler, 
Which is the best spot for a casual or more formal business meeting?
“I like the international and relaxed feeling that a hotel lobby gives. There are lots of new hotels in Stockholm. Just to mention a few; At Six, Downtown Camper and Bank Hotel. If a meet with a start-up or entrepreur, I choose the lobby at Epicenter, one of all the co-working spaces in Stockholm.”

Best bar or restaurant?
“Booth Oaxen Slip and Fotografiska Restaurant gives you as a visitor something special not only to eat but also for your mind. The bar at TAK with the view over most of the city center is amazing.”

Favorite walk or run?
“I love to walk close to water, so Skeppsbron, Skeppsholmen, Nybrokajen and Djurgården is just a couple of walklines with the sea so close you can almost dip your feet in it.”

Best shopping?
“I like Swedish brands but I also buy a lot from Scandinavian designers. Aplace at Hornstull does have many of those brands and  in the store at Hornstull you can also shop second hand. Rodebjer, Stylein, Hope and Acne are a few of the Swedish brands that I, like many Swedes, shop at their websites. If I am going on a dressed up party, I often end up buying something from Valerie or Ida Sjöstedt, both have their own stores. You can find most of the Swedish designer brands at Åhléns City, NK or Mood. I walk a lot. The best place to shop sneakers are of course at SNS at Åsögatan.”

Your favourite hangout on days off?
“I live 10 km east of the city center close to the archipelago. If you have a day off in Stockholm, take one of all boat trips and discover Stockholm from the waterside. Stockholm city is built on 14 islands and in the archipelago their is over 30 000 islands.”