Stockholm Fashion District is a unique and innovative business venue with 150 showrooms open 365 days a year, fashion weeks gathering 900 Swedish and international brands as well as forums for creativity and further development under the roof of Fashion Business Academy. The district is visited annually by designers, e-tail, retail, international delegations, stakeholders and other fashion enthusiasts. Welcome to Stockholm Fashion District.
During Fashion Week Trade, February 3-8,2020, Stockholm Fashion District launches a new platform for creative presentations and fashion shows and at the same time open up for the opportunity to create public events.
Stockholm Fashion District has a strong reputation of being a dynamic and powerful meeting place. During Fashion Week Trade, the district is expanded to give room for meetings, the development of new skills and creativity along with the obvious and important trade perspective. Now, the offer is further strengthened with an arena for creativity with presentations, fashion shows and public events. At the new platform brands get further opportunities to showcase their design and creative process in meetings with buyers and in some cases even with end consumer. This direct contact will give insight to the creative process, the importance of sustainable consumption, raises the status for the fashion industry and will provide feedback for a more market-adapted production.
Courage and consideration, to take responsibility and guard our creative ability. These are the topics trend analyst, writer and lecturer Cay Bond will talk about when she visits Stockholm Fashion District on November 25th to share her analysis of current influences in our society and on the market. Cay found the inspiration to the seminar when visitingFnac, an art fair in Paris, and saw the artwork by Ruud van Empel (see picture). (more…)
The registration to exhibit at next Fashion Week Trade that takes place between the 3-8th of February 2020 is open!
Stockholm Fashion District welcome brands with a more comprehensive and wider selection of ways to use the platform as their own arena with the aim to make business more fun and effective. Welcome to test new business models and new ways to meet.
The permanent showrooms at Stockholm Showroom and Stockholm Shoe House are open February 3-8, 2020. Between February 5-7, 2020, guests are welcomed to Fashion Business Days and Nordic Shoe & Bag Fair. Together, the arenas create a vibrant and efficient business meeting place with an eclectic selection of brands where buyers, suppliers and designers from the fashion industry gather.
Do you have an interesting brand or provide a service that the fashion industry needs? Contact us, we are currently planning for next season!
Questions or ideas? Contact Sofia Lidgren, firstname.lastname@example.org.
A new season is approaching and the preparations for the spring trade fairs are in full swing! To help you get ready for the new season we asked Stockholm Fashion District´s project manager Sofia Lidgren to share her best trade fair tips. Why is it important to have booked meetings? Sofia shares her secret tips that will make you the most popular exhibitor at the fair!
What can you expect at a trade fair today?
“You can expect nice looking and creative stands, interesting seminars, fun events, an opportunities to network with colleagues in the industry and above all, a perfect opportunity to meet new and future customers in a time-efficient manner. However, it is important to remember that your time at the fair is limited. Therefore, it is important to carefully plan your time and set reasonable goals for how to use it. Ask yourself, how long your meetings are in general? Can you optimize the time before and after the meeting? Are there any extra resources that you can bring to optimize your time? A tip from me to keep the motivation and energy on top, is to set personal goals during the fair, such as collect more leads or business cards than previous fairs. But most important of all is to have pre-booked meetings!”
Facing the socio-cultural challenges will help the Swedish fashion industry to move forward towards a more sustainable future. As a fast-growing industry, focus must be on all sustainability aspects – environmental, economic and socio cultural. Minister for Foreign Trade, Ann Linde, is backing the industry with a new feminist trade policy discussed today at Stockholm Fashion District.
Dear colleagues in the fashion industry,
Thank you, it has been a great honor for us to take care of you during fashion week trade in Stockholm Fashion District! We have seen how you had business meeting after a business meeting, shook hands, exchanged business cards and also took the time to go to seminars, talks and unwind at SFD Open Air with something cold to drink. Good work!
Thanks for the fantastic response to Encouragement for Action 2019 (read more here!), of the exhibition with Beckman’s School of Design which is based on this season’s theme Collaboration, and to all you stores who participated in the talks during Buyers Club and exchanged experiences and gave each other valuable energy. We landed in a common hashtag, #levandebutik, to show that the physical store is upmost alive. We will continue with these important conversations!
We look forward to welcoming you to the district again this fall. Save the date for the next fashion week trade on February 3-8, 2020!
the team behind Stockholm Fashion District
The fashion companies Bite Studios, Re:newcell, ATACAC and Nudie Jeans have today been awarded Encouragement for Action 2019 for their sustainability work. The companies are pioneers in sustainability and have, thanks to a strong conviction, creativity, courage, new business models, new technology, an innovative power, an interest in developing new ideas and communicating their values, caught the attention of the fashion industry.
Each new season, Stockholm Fashion District publishes a new Brand Guide and the S/S 2020 issue is finally here. Read it online, or rather, come by and get your own copy!
+46 (0)8 411 00 22 Monday – Friday 09.00-17.00
Address: Stockholm Fashion District, Augustendalsvägen 7, Box 107, SE-131 52 Nacka strand, Sweden.
Delivery address and logistics center: Stockholm Showroom, Augustendalsvägen 5B, SE-131 52 Nacka strand, Sweden.
Address, Association of Trade Partners Sweden: Vasagatan 46, p.o. box 3146, SE-103 62 Stockholm, Sweden.