Stockholm Fashion District is a creative, vibrant and innovative district for the Swedish fashion industry. Located in Nacka strand, Stockholm Fashion District is the destination for Swedish and international brands. Stockholm Fashion District is a hub for both business and creativity with showrooms, trade fairs, production, buying days and pop up-events. Join us! Welcome to Stockholm Fashion District.

Fairs & Showrooms


Two magnificent shows combined Fashion Week Stockholm – Whyred and Diana Orving

With patterns and a lot of color, as well as both men and women’s wear, Whyred offered a magnificent start of the Fashion Week in Grand Hotel’s magic premises, a new home for Fashion Week this time. 

Fashion Week Stockholm breathes creativity and innovation. From Hopes No Gender labeling, LazoSchmidl’s playfulness with gender and standard, Ida Sjöstedt’s magnificent couture dresses, Emely Janrells homage to past queens, and to Swedish Fashion Talents and Swedish School of Textile’s creativity. It is clearly the time for young designers to enter the fashion scene.



Maria Rankka, CEO, Stockholm Chamber of Commerce:

Best bar in Stockholm?
– Sushi Sho which is a hole-in-the-wall on Upplandsgatan that got a star in Guide Michelin.

Best view?


Where to eat, drink and shop like a local!

Ann-Sofie Back, designer at BACK:

Best bar in Stockholm?
– Cafe Nizza, the same gang that founded Babette on Roslagsgatan opened on Söder for about a year ago. Nice staff, fun guests and good vegetarian options on the A la Carte menu in the bar.


Photos from fashion week in Stockholm Fashion District

Photos from fashion week in Stockholm Fashion District and from the Stockholm Fashion District Summer Party are now on our Facebook page. Photos by Alma Vestlund / Frida Möller / Studio Emma Svensson.

Official photos, fashion week in Stockholm Fashion District, 14-20th of August 2017.

See the photowall photos here!

More photos from the party here!

Thank you for making the Stockholm Fashion District’s Summer Party so fun!

On the evening of Thursday the 18th of August, Stockholm Fashion District hosted this year’s Summer Party. Thank you for making it such a fun night! All pictures will be posted on the Stockholm Fashion District Facebook page. Follow us to not miss out!

Photo exhibition with Tokyo as motive

Said Karlsson is a freelance photographer and journalist who has called Tokyo his home since 2008. He has reported everything from earthquakes to popular culture for a number of international clients. Today, he works mainly as a photographer for one of Japan’s largest travel industry companies, a job that has taken him to most parts of the country.


The Brand Guide 2/2017 is here!

The Brand Guide 2/2017 has landed in Stockholm Fashion District! Here you can see the digital version, but rather come by and get your own copy!

The Brand Guide 2/2017

Season schedule

A schedule with all events, dates and times to keep track of during this season in Stockholm Fashion District can be downloaded HERE! You can also visit the Events & Seminars section in the site menu.

All brands


+46 (0)8 411 00 22
Address: Stockholm Fashion District, Augustendalsvägen 7, Box 107, SE-131 52 Nacka strand, Sweden

Do you want to be a part of Stockholm Fashion District Team? All recruitment via Fredrik Ågren, Key Search Scandinavia, Temporary reinforcement at fairs & events and for internships, please contact Jessica Johanneson,