New retail guide for 2020/2021

Stockholm is an increasingly attractive market for retail expansion and is forecast to outperform other capital cities, according to the annual report Retail Guide Sweden 2020-2021.

The coronavirus pandemic will continue to have a profound effect on many parts of our society for years to come, but Stockholm continues to lead the way in innovation and competitiveness, making it an attractive region for international investors, global headquarters and talent. As one of Europe’s fastest expanding urban centers, we offer an interesting market for international retailers and brands,” says Hans Aspgren, Acting CEO at Invest Stockholm.

In Stockholm there are many fashion and retail brands that are changing the way we produce, purchase and consume clothes. But there is room for more. Stockholmers’ openness to new ideas make it an attractive market for international retailers with new and progressive concepts, especially if they are good for the environment,” says Karin Strassburg, Business Development Manager at Invest Stockholm.

Read the new guide here!